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  • Your signature look is your brand

How to Create a Signature Look

Your signature look is the way you express yourself. And it’s not just about how you dress but about your passions, values, and profession. So, signature style is your taste, preferences, and how you express yourself through fashion, accessories, and other self-expression. It’s the brand you create when people come into contact with you—and it can be shaped over time to reflect who you are.

When you’re building your signature style, you want to think about how you want to be perceived by others and how that will affect your confidence and comfort level. For example, do you want to be known as the person who always wears red lipstick? The one who always wears a scarf or a particular piece of jewelry? Or maybe you want people to know that they can always count on you being dressed in a way that suits any occasion?

Whatever makes your look unique—whether it’s the color of your lipstick or the way you tie your scarf—it’s essential to feel confident in what makes YOU stand out in a crowd. Of course, this can take time—you shouldn’t need to change everything immediately. But over time, if you try new looks and experiment with different aspects of your appearance, eventually, something will click and become part of your signature style!

Here are a few questions to get you started:


  • What do you love to do?
  • What are your interests?
  • What makes you feel like yourself?


  • What are your values?
  • What are the things that drive and inspire you?
  • How do they influence the way you live?


  • What kind of person do you want to be known as?
  • What do you want your signature style to say about you?

Creating a signature style means knowing which colors, prints, and cuts suit you best, the styles that complement your figure and flatter your taste. Then, you can create outfit formulas that best express your personality and strategically build a wardrobe with these style elements.


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